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Using Social Media
Arousing people to make choices is what I do with social media. I don’t understand why others say you shouldn’t use social media for selling. When you have certain types of contact with your customers this can be an important thing. Social media, radio commercials and TV ad are all alike. Sometimes that stuff can be boring.
What I find interesting is that you have to make a distinction between interacting with your clients and selling. The best sales people in the world all interact with their clients in someway shape or form. They give out valuable information and something that is useful. Most people have problems and the interaction can lead to solutions.
Where people make the mistake in using social media is when you begin to shout buy, buy, buy my product without giving away information. They will turn on you very quickly if you do that. I don’t understand why certain people do this, but it is a very bad habit you’re getting yourself into.
Social media is a wonderful tool that can be used to enhance your selling. It can highly influence people to go one way or the next. You don’t want to scream at people, interrupt them, spam them and stuff like that. Using stuff like I just mentioned will have your customers turning on you quickly.
When I first launch a product, I go through things step by step. I will tweet and use the other forms of social media to put out a message. Then I turn around and put that information on my blog. When people start to contact you, this is where you see where the interest lies.
I mix it up when I talk to my customers. I create videos in a certain way. They have different programs out there that will let you know which ones of your videos did well in the market. If they visit the URL that I put in my video, this is how I can also tell how well I am doing.
I concentrate on doing very targeted means of communication. I tweet a certain way; I will put new content on my blog on a regular basis and I communicate with other social media realms with other people. Everything all works. I do pre-teleseminars. Everything has its place and fulfils a certain purpose.
When people write to me, I write back to them. It would shock you to know just how well the conversations go that I have with others. This let’s me know how well I am doing or if I need to change anything. I put tell a friend on my stuff. When it is all said and down, social media is awesome to use if you use it properly.